1 min read

FEO vs SEO

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FEO vs SEO

About a month ago, Seth Godin wrote a post that inspired me to write a post (and publish it) every day.

I’ve done it fairly consistently since the 1st of Nov (might have missed a day or two)

I’ve loved writing every day.

But I didn’t write yesterday because I was gripped with doubt.

What if my daily content which tends to be short-form content (much like this post) hurts my SEO more than it helps it?

Traditional SEO thinking would dictate only publishing blog posts that are around 2000 words long.

And then today I saw this post from Seth … and here I am … back in the saddle!

FEO (Find engine optimization — where you create content for those that are seeking you out) might be a better alternative to SEO (Search engine optimization — which caters to the almighty algorithms that decide who gets to see you and who doesn't)

 

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How to create your ideal customer persona

What is a buyer persona and why does it matter to you as a small business owner?

You might be wondering:

"Isn't this...

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Digital Marketer Funnel Strategies

Some time ago Ryan Deiss — Founder of Digital Marketer — and I, sat down to discuss their approach to business growth. 

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Tips For Planning Your Day

In a recent conversation, I had with Joe Pulizzi — the founder of Content Marketing Institute — he said "Can you spend...