Smallest viable market
"If you try to be everything to everyone, you'll end up being nothing to anyone."
What is an underlying assumption?
Eat that frog: Brian Tracy on how to master your business productivity
Have you ever wondered where the term "Eat that frog" came from?
How to be creative
Creativity is often assumed to be something that strikes us in a moment of inspiration. ...
How many blog posts per week for ranking
How many blog posts per week for ranking? That's a question I get asked pretty regularly.
Let me ask you a question: How well do you know your customers?
How to avoid distractions
If you're a service-based business owner, and you have a smartphone and a pulse, then one ...
James Clear Atomic habits (book insights)
I had the pleasure of speaking to James Clear on my YouTube channel, and on the ...
Just DO(N'T) It!
We've all heard the phrase "Just do it" and we often use it to drive ourselves forward — ...
Empathy Mapping exercise
Empathy mapping and why it matters in business Before we talk about why empathy mapping ...