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Ash Roy

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Ash Roy has spent over 15 years working in the corporate world as a financial and strategic analyst and advisor to large multinational banks and telecommunications companies. He suffered through a CPA in 1997 and completed it despite not liking it at all because he believed it was a valuable skill to have. He sacrificed his personality in the process. In 2004 he finished his MBA (Masters In Business Administration) from the Australian Graduate School of Management and loved it! He scored a distinction (average) and got his personality back too!

Blog Post by Ash Roy

Ash RoyMar 27, 2026, 5:42:14 PM2 min read

Content Isn't the Problem. How You Think About It Is.

Content Isn't the Problem. How You Think About It Is.
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Ash RoyMar 20, 2026, 3:00:15 PM2 min read

Knowing the Problem Isn't the Same as Solving It

I've known about problems in my business for months before I actually did anything about ...
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Ash RoyMar 6, 2026, 3:00:28 PM1 min read

The Bottleneck Is the Message

At one point everything felt stuck in my business.
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Ash RoyFeb 6, 2026, 10:54:48 AM2 min read

Deep Listening

A lot of consultants run discovery calls with clients.
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Ash RoyJan 30, 2026, 12:04:57 PM2 min read

The Consultant Growth Problem

The attention problem (AI Slop) Way back in episode 61 I spoke to Kevin Rogers. At the ...
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Ash RoyJan 9, 2026, 9:00:28 AM2 min read

What to Double Down on When Everything Feels Important

There’s a particular kind of overwhelm that only founders experience.
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Ash RoyJan 2, 2026, 12:05:07 PM2 min read

When the Noise Fades, Decisions Matter

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Ash RoyDec 26, 2025, 10:00:53 AM1 min read

The Secret to Content That Actually Sells

Most content fails because it doesn’t meet people where they are.
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Ash RoyDec 11, 2025, 9:00:55 AM1 min read

The 5 Business Mistakes I Wish I'd Fixed Sooner

Hey friend,
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Ash RoySep 5, 2025, 6:57:19 PM3 min read

The AI Stack That Powers Modern Businesses

Stop chasing shiny objects. Start building leverage. Seem's like a new AI tool's ...
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