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Ash RoyMar 29, 2024 9:00:00 AM2 min read

Ethical Marketing Revolution

Hey Friend,

Is it just me, or have you noticed an uptick in the number of spam emails and phone calls recently? 


Based on recent conversations, I'm pretty sure I'm not alone. 


That said, I believe things are about to change with email providers like Google and Yahoo coming down hard on spammers. 


It's going to be harder to get into people's inboxes if you're just trying to pitch without offering value to your audience. 


Begone spammers!


No more darkening our digital doorways. 


Here's to what I believe is going to be a new era that ushers in more ethical marketing practices.


Exciting times, right?


➔ Fewer unfulfilled promises.

➔ Fewer false marketing claims.

➔ Fewer mediocre products.

➔ And hopefully, fewer endless funnels.


Here's to the idea of ethical marketing practices, propelled by:

➔ Sincerity

➔ Empathy

➔ Honesty

➔ Integrity


I think we're no longer satisfied with mere lip service; we're demanding tangible changes:


➔ Actionable information that educates and inspires.

➔ Communication that respects their intelligence.

➔ Marketing that not only sells but also builds trust & relationships.


The old norms are fading away as individuals embrace a new era of marketing.


We're done with being misled.


We want to find new ways to time freedom without leaving 'life on the table'.


If you're tired of being lied to, then let's ride this wave of ethical marketing together, bringing not just change but meaningful value to the forefront.


Ciao for now,




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Ash Roy

Ash Roy has spent over 15 years working in the corporate world as a financial and strategic analyst and advisor to large multinational banks and telecommunications companies. He suffered through a CPA in 1997 and completed it despite not liking it at all because he believed it was a valuable skill to have. He sacrificed his personality in the process. In 2004 he finished his MBA (Masters In Business Administration) from the Australian Graduate School of Management and loved it! He scored a distinction (average) and got his personality back too!