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Time management

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Time management

Time management is a misnomer.

You can’t really manage time because there is a finite number of hours in each day. Every one of us is subject to the same time constraints.

So so you can’t really manage time given the fact you can’t control it.

What you can manage is your priorities.

Much better to focus on projects that are important (but not necessarily urgent) as opposed to focusing on stuff that’s urgent but not important.

The former is proactive approach and the latter is a reactive approach.

The Eisenhower matrix is a great framework to follow if you want to develop a proactive approach to managing your priorities.

1 min read

How to create your ideal customer persona

What is a buyer persona and why does it matter to you as a small business owner?

You might be wondering:

"Isn't this...

1 min read

Digital Marketer Funnel Strategies

Some time ago Ryan Deiss — Founder of Digital Marketer — and I, sat down to discuss their approach to business growth. 

1 min read

Tips For Planning Your Day

In a recent conversation, I had with Joe Pulizzi — the founder of Content Marketing Institute — he said "Can you spend...