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152. “Work Less Make More” — James Schramko Reveals Key Insights From His New Book
Ash Roy Dec 20, 2017 6:03:34 PM 1 min read

152. “Work Less Make More” — James Schramko Reveals Key Insights From His New Book

“Work Less Make More” — James Schramko Reveals Key Insights From His New Book

James Schramko is no stranger to the Productive Insights podcast, in fact, he was instrumental in helping launch the Productive Insights Podcast. He’s the founder of which is an excellent community of online entrepreneurs.

James has built a highly successful and profitable business which affords him an excellent lifestyle — which comprises of surfing each day (sometimes twice) and not a whole lot of time at his desk while still achieving excellent results for himself and his clients.

I’m delighted to have him back to discuss his new book titled “Work Less Make More” in which he reveals His Secrets to Success and Time Freedom.

Bonus Episodes

Books Mentioned:

Key Points and Insights

  • 2:00 – James talks about the promise his new book makes … And fulfils
  • 5:34 – Single source dependency and how that could be threatening you and/or your business (and what you can do to fix it)
  • 6:20 – The Parthenon theory and what that means for you
  • 10:35 – How to develop your ‘offer that converts’ and stand out from the noise in the market
  • 11:28 – The importance of customer selection
  • 12:26 – How to focus in on your ideal customer and how to repel the wrong ones
  • 17:12 – How the work less make more approach helps you become a business owner who owns a business that works without you
  • 18:14 – How to use your ‘effective hourly rate’ to help guide what activities you focus on
  • 20:35 – What James did to make the transition from 6 figures a YEAR to 6 figures a MONTH … In 6 WEEKS!
  • 22:52 – Challenges James faced in creating the book “Work Less Make More” and how he overcame those challenges
  • 24:03 – The most important action steps you can take right now to work less and make more

Ash Roy

Ash Roy has spent over 15 years working in the corporate world as a financial and strategic analyst and advisor to large multinational banks and telecommunications companies. He suffered through a CPA in 1997 and completed it despite not liking it at all because he believed it was a valuable skill to have. He sacrificed his personality in the process. In 2004 he finished his MBA (Masters In Business Administration) from the Australian Graduate School of Management and loved it! He scored a distinction (average) and got his personality back too!