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How to approach selling so it benefits the customer I’ve often found the whole sales process to be highly uncomfortable. Perhaps it’s because selling is generally treated with suspicion. But it doesn’t have to be that way. If you focus your efforts o...
An alternative approach to selling The term “selling” is  often associated with unethical practices. For several of us “sales” conjures up images of sleazy, underhanded operators trying to put one over their unsuspecting victims. This is likely becau...

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